Alliance

Your clients already need this. Partner without the legal landmines.

At the closing table, in tax season, during estate planning, at a funeral pre-need — life insurance is already in the conversation. The question is whether you send those clients to a stranger or into a system you trust. Three tracks, one rulebook: commissions only where licenses allow, cost shares where they don’t, pure education where nothing changes hands.

Want your COI partners licensed? Send them here →

Track 1

Licensed → Referral splits

Commission-split Referral Agent Program for appropriately licensed professionals.

Track 2

Unlicensed → 50/50 co-marketing

Cost-shared marketing campaigns. No commission sharing — ever.

Track 3

Community → Co-branded education

Co-branded education and events. No compensation exchanged.

Who partners with us

Pick your profession. See the exchange.

Every card shows its partnership track. Hover or tap to see the value exchange.

licensed

CPAs & tax pros

Refer clients with life needs; earn a documented split.

licensed

Mortgage brokers

Route mortgage-protection life needs; commission split.

unlicensed

Realtors

Co-branded homebuyer education and co-marketed campaigns.

licensed

Estate & divorce attorneys

Refer clients needing life coverage; documented split.

unlicensed

Funeral homes

Co-branded final-expense education; 50/50 cost-share.

licensed

HR & benefits consultants

Voluntary benefits referrals; state-permitted splits.

community

Immigration & community orgs

Co-branded, translated education for underserved markets.

licensed

P&C agencies

Route life needs from your book; commission split.

licensed

Medicare agents

Refer under-65 life prospects; documented split.

How co-marketing works

Three steps. Clean books on both sides.

Step 1

Pick a campaign

Choose from proven co-marketed plays: seminars, lead magnets, email/SMS drips, or paid social.

Step 2

Split the cost 50/50

Each side pays its own half of ad spend and production. No commission sharing, ever.

Step 3

We build and track

We produce the co-branded funnel and report ROI transparently to both sides.

Compliance line — non-negotiable
No commission sharing with unlicensed parties — ever. Cost-shared marketing and state-permitted flat referral arrangements only.
Partner inquiry

Tell us about your practice.

Pick your profession and we'll route you to the right track — licensed splits, cost-shared co-marketing, or community education.

FAQ

Partnership questions, answered.

Become a partner